Wednesday, February 27, 2013

Reality bites? Augmented Reality for AdMedia

When I was asked to write about Augmented Reality, it was the first time I'd ever heard of the concept.  I'd seen the results of AR technology, but had no clue it had a fancy geek name.

Technology articles will always be a learning curve for me, simply because the world of tech is always evolving and it takes a lot of work to keep up.  Nothing like a day of intense research and a tight deadline to motivate the writer.

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